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Wednesday, July 27, 2011

What Should You Know Before You Hire a Ghostwriter?



If you approach it properly, it's not really very hard to find a good ghostwriter. So let's look at some of the main considerations you should remember when seeking a ghostwriter.

Professional Website: If you're searching for ghostwriters independently on the web, then you'll come across many who have their own website or blog. Now, by simply analyzing their website/blog, you'll be able to know if they're after quality or not. There's a good chance that someone who hasn't put much effort into their own website will do a less than stellar job on work for someone else. You can use this criterion to instantly weed out some candidates for your next ghostwriter. When you're analyzing a writer's website, you should not only look at the content but also see to it that the overall look/feel of the site is professional enough. You shouldn't, however, select a ghostwriter only on the basis of a website, as there are many other important factors to consider as well. Many top marketers rely quite a bit on ghostwriters, which is why it makes sense to shop around until you find someone who's eminently qualified. So think long term before you commit to any professional as far as your writing project is concerned. Go through your list of potential ghostwriters and have interviews with them to see which writers would be best suited for the task. Interviewing prospects helps you identify true talents among the ghostwriters who applied. You want to have as much information as possible from which to make your decision so be sure to ask the questions that come to mind. It's also a good idea to ask the ghostwriter about specific experience researching and writing in your niche as well as general knowledge that will make the content you order really sizzle. Discuss the experience your writer has as well as his or her strengths and weaknesses. You should always make the effort to make sure any writer is a good match for your needs before you decide to let this writer represent your brand.

Price and Rates: One of the biggest mistakes that people make when hiring a ghostwriter is that they go for the low priced ones. There's no harm in choosing a writer that won't break your budget wide open. But you should be aware that you're probably going to get what you pay for. When writers offer rates that seem a little too good to be true, there's usually a reason. Ghostwriters often offer low rates is because their quality isn't all that great and with your brand on the line you can't afford to make that kind of deal. If you want a solid and pleasant experience, keep a ghostwriter priced in the middle of the price range in mind. Some ghostwriters might claim that they've written books for famous people; if this is true, then ask for a reference from his or her agent/publisher that will back up this claim. Ethical considerations come into play here as well, as you wouldn't want to hire someone who simply makes up claims out of thin air.

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